Strategic Partner · From First Idea · Est. 2002

We build businesses — from the first idea to lasting growth.

A business consultancy that develops business concepts from the very first idea — through strategy, growth and digital transformation. Unlike a traditional consultancy, we act as your strategic partner from the moment you consider starting your business, across seven industries.

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FOUNDED2002 · Riyadh, KSA
INDUSTRIESSeven sectors served
PRACTICEStrategy · Growth · Digital
METHODThe Road · 8 milestones
Who We Are

A partner from the first idea.

Founded in 2002, MCCAIM develops business concepts from the initial idea through strategy, growth and digital transformation. We don't hand over reports — we build the strategy, install the right frameworks and tools, and develop the internal capability to sustain growth long after the engagement ends.

Unlike a traditional consultancy, we act as your strategic partner from the moment you consider starting your business — working as one team with yours, end to end, across every aspect of it.

What Sets Us Apart

The best results come from true partnership.

01

Embedded Partnership

We work as one team with yours — understanding your goals deeply and owning outcomes, not deliverables.

02

Insight-Led

Every decision is grounded in research, audit and data — so strategy reflects real market and customer truth.

03

Outcome-Focused

From frameworks to internal capability, we build what endures — measurable growth that outlasts the engagement.

Seven Industries We Serve

Deep in the sectors we know best.

From consumer retail to regulated finance, we partner across seven industries — bringing pattern recognition that only comes from building inside each one.

01

Retail

02

Entertainment & Cinema

03

Jewellery & Watches

04

Food & Beverage

05

FMCG

06

Logistics & Cold Chain

07

Banking & Fintech

One method, seven sectors.
Our Mission

Doing the right thing well isn't easy. It often takes some convincing to stop doing the comfortable, familiar thing. That's where we come in.

We help organizations get the information they need, leaders make better decisions, and teams execute with clarity — cooperating with clients who want the very best for their business.

Our Methodology · The Road

From objective to achievement.

Our methodology covers every aspect of the business — one connected roadmap, eight milestones. It begins with strategic alignment and ends in sustained growth and a self-sufficient team.

01 THE DEPARTURE

Strategic Alignment & Objectives

Align leadership on the ambition and translate it into measurable growth goals.

02 DIAGNOSE

Business & Market Diagnosis

Audit the model, customers, market and digital maturity — evidence first.

03 STRATEGY

Growth & Brand Strategy

Positioning, value proposition and the go-to-market that wins the market.

04 BUILD

Digital Operating Model & Tools

Install the connected technology, data and commerce ecosystem.

05 GROW

Customer Growth & Retention

Engineer the full lifecycle, governed by disciplined unit economics.

06 EXECUTE

Execution Plans & Channel Programs

Channel-by-channel programs on one integrated launch calendar.

07 TRANSFORM

Digital Transformation Plan

Target operating model and integration roadmap to modernise the business.

08 SUSTAIN

Building Internal Capabilities

Build the team, partner model and rituals to sustain growth.

The Destination

Achievement & growth.

Sustainable Growth

Compounding, not one-off

Measurable ROI

Tracked against the goals

Lasting Capability

Owned by your team

Selected Outcomes

A track record, measured.

Drawn from our founders' operating history across fintech, retail and luxury — the scale we build from.

SAR 16.7B

Revenue scale built across ventures

254%

O2O revenue growth in 12 months

30%

Reduction in customer acquisition cost

450

Retail stores under active oversight

58+

Global brands operated across markets

7

Consumer sectors transformed

Execution Capabilities

Strategy is nothing without delivery.

When you need hands as well as a head, our in-house disciplines execute the plan — so strategy and delivery never lose alignment.

Content & Social

Strategy, creation, community & analytics

Digital Marketing

SEO, PPC, email & performance media

Public Relations

Media relations, reputation & outreach

Creative & Design

Brand, graphic, print & digital design

Video & Photography

Production, editorial & brand storytelling

Web & Mobile

Design, development, commerce & support

Event Marketing

Strategy, production & experiential

Advertising

Campaigns across print, digital & outdoor

New Challenges, New Ways of Working

We move the business — not just the metrics — through strategy that is both rigorous and creative.

Setting the strategic, operational and creative standards that shape your whole growth journey.

Leadership

The founders.

Founder · Disruptive FinTech Builder

Taysir Koujan

A serial FinTech builder with 18 years launching regulated financial ventures from the ground up in Saudi Arabia — three fintechs built zero-to-scale for Al Rajhi's EMKAN, SNB's NEO Finance, Amlak, SFC and Neo Digital Bank. From core architecture and SAMA licensing to commercial launch across digital lending, consumer finance, SME, credit cards and BNPL.

SAR 16.7B
Revenue scale
60%
Portfolio growth
30%
Lower CAC
Founder · Serial Strategic Business Builder

Muthanna Atrash

An operator who enters complex organisations, finds the highest-leverage commercial opportunities and builds the revenue infrastructure that sustains compounding growth — across 20 years and six of Saudi Arabia's most capital-intensive verticals, from ultra-luxury timepieces and fragrance to multi-brand fashion, sportswear, FMCG and investment.

SAR 1.6B
Revenue base
254%
O2O growth
58+
Global brands
Our Clients

Brands & partners we've grown.

From global luxury houses to the region's leading retail and financial groups — a selection of the clients we've partnered with.

Luxury Fashion

Bally · Stuart Weitzman · Maje · Sandro · Aigner · Calvin Klein · Tommy Hilfiger · Ted Baker · Guess · Birkenstock · Bebe · Von Dutch · Cerruti · Robinsons · Moreschi

Premium & Lifestyle

Nike · Adidas · Under Armour · Marks & Spencer · Skechers · Steve Madden · Dune · LC Waikiki · Gap · Crocs · Nando's

Watches & Jewellery

Rolex · Patek Philippe · Audemars Piguet · Omega · Cartier

Retail Groups

Al-Futtaim Group · Cenomi Retail · Apparel Group · Al Othaim Investment · Al Daham Watches · Reef Holding Group

Banking Services

Al Rajhi Bank · EMKAN · SNB Bank · NEO Finance · Amlak · SFC · Neo Digital Bank

Why MCCAIM
22

Years of experience

Two decades partnering with businesses across sectors.

8

Integrated milestones

One framework spanning strategy to transformation.

360°

End-to-end ownership

From strategy through delivery and capability.

Lasting capability

We build teams and systems that endure.

"Working with MCCAIM is a game-changer for your business."

— The MCCAIM Team
Our Culture

Creativity, collaboration, excellence.

Our Values

Passionate people delivering innovative solutions, with integrity, accountability and a commitment to continuous learning.

Work Environment

Open workspaces and modern technology designed to inspire collaboration — with flexibility and real work-life balance.

Get In Touch

Let's build something that lasts.

Contact us today to explore how a true strategic partnership can transform and grow your business. We look forward to hearing from you.

PHONE+966 55 011 4168 EMAILinfo@mccaim.co
ADDRESSKAFD, Riyadh, KSA
Building 4.04 · Unit 108